The Travel Agency Union Square

2023 - New York, NY

Architect: Leong Leong

The Travel Agency is the first recreational dispensary brand in NYC that opened three stores over the past two years, one in Union Square, 5th Avenue, and Flatbush. The overall lighting approach enhances each store’s spatial character by embedding itself within the architecture; emanating or “leaking” from reveals, gaps, and openings that are pushed, peeled, or pulled from the surfaces and geometries of the space. Light sources are concealed from view, with only their resultant wall wash of light left as evidence of its presence in the space. Product cases (which were designed as well as fabricated by the lighting designer) and immersive rooms at the back of each store are color-customizable to allow for saturated, curated experiences 

For the Union Square location, the architectural design is centered around a vaulted ceiling, with lighting subtly integrated along the edges of this vault. The light is hidden within a sloped reveal between the vertical walls and the ceiling, allowing it to softly "leak" out and wash the walls without exposing the light source. 

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